Shopping Malls

What Shoppers Do. Where They Go. Why It Matters.

Malls are more than just places to walk around — they are patterns, pauses, and preferences. Enalytix turns everyday movements of shoppers into insights that are not only clear but are also actionable to the extent that malls can, for example, change their layouts, and tenant performance can be increased, and the shopping experience can be made more fun.

Footfall Analytics

Measure shopper traffic across entrances, floors, anchor stores, corridors, and common areas. Understand peak hours, daily trends, and seasonal patterns to optimize staffing, security, and mall operations.

Occupancy Monitoring

Track real-time and historical occupancy across zones to prevent overcrowding, ensure safety compliance, and improve space utilization during peak shopping hours and events.

Walk-Past Analysis

Identify how many shoppers pass by a store or zone without entering. Help tenants evaluate storefront visibility, signage effectiveness, and promotional placement.

Dwell Time & Heatmaps

See where shoppers spend the most time using dwell analytics and heatmaps. Discover high-engagement zones, underperforming areas, and opportunities to improve layouts and leasing strategy.

Demographics Analysis (Age & Gender)

Understand who your shoppers are. Analyze age and gender distribution across zones to support targeted campaigns, tenant mix optimization, and data-driven leasing decisions.